Exploring the Types of Hotel Booking Apps and How They Can Benefit Your Business

Guest experience in the hospitality industry has now elevated the hotels to the next level through online booking facilities. The hotel booking application allows owners to list their hotels online to reach more potential guests.

In the traditional way of booking a hotel, guests have to enquire about the availability of rooms, and the price for their stay from the hotels physically or by phone call. It is a time-consuming process for both guests and hotel owners. 

But now, it can be eliminated by hotel booking app development for your hotel business. It can reduce the front desk work by providing details and enabling the guests to book their room themself.

Now, We’re going to explain how to maximize efficiency and increase the profitability of your hotel business with a hotel booking application. 

Hotel booking app: How does it work?

A hotel booking application connects hotels and their potential guests online. Hotel booking applications make guests securely reserve rooms with instant payment options, anywhere at any time. It eliminates the risk related to manual errors in the reservation.   

Online hotel booking application allows guests to make a hassle-free room booking through the easy login process. Guests can easily select their ideal hotel based on the check-in and check-out timing, location, price range, and amenities and can compare hotels that suit their preferences. 

If you intend to get a hotel booking application with more features to attract more guests, understanding the type of hotel booking application will help you to select an application that suits your business model. 

Types of hotel booking applications:

Online hotel booking application is focused on two types. Let’s examine the two types separately to let you know which choice suits your business model best. 

1. Marketplace hotel application: Marketplace is an online platform that supports hotels to join together and list their hotel with their amenities. It helps guests to compare prices with other hotels. Admin can earn from hotels for every successful reservation guests make in the application.  
2. Hotel chain application: A hotel that has more branches around the world under the same name is a hotel chain. The hotel booking application for the hotel chain lets the guest select the location where they desire to stay and let them reserve rooms in a hotel branch available in that location.

After selecting the type of hotel booking application that suits your business model, knowing how it is beneficial for the development gets you a clear idea on a hotel booking application. 

Advantages of a hotel booking application for entrepreneurs:

Developing a hotel booking application is beneficial for both the guest and hotel owner. Let’s discuss how online hotel booking brings beneficial factors that flourish your hotel business. 

1. Prevent dual booking in manual error: Reserving the same room at the same time for two different customers is a common error that could be possible in a manual hotel reservation system. The hotel booking application prevents this type of error by displaying the availability of rooms. 
2. Maximize reservation: Marketing is very important to survive in the competitive market. Marketing your hotel and creating brand awareness is simple with a hotel booking application. Past guest reviews and ratings will gain the trust of more potential customers. And it will increase the reservation count. 
3. Easy guest record maintenance: Maintaining manual records of the guest’s check-in and check-out timing, reservation records, and cancelation records are very tough as the paper records may be ruined easily. This hotel booking application helps you to maintain and track guest records for future usage. 
4. High competitive advantage: Stepping a few steps ahead of your competitors will bring goodwill to your hotel business which cannot be spoiled easily. When more hotel owners don’t move their hotel business online with hotel booking applications, launching a hotel booking application and listing your hotel will increase the competitive advantage in your hotel business. 
5. Accurate Financial records:  Accurate record of daily income will show how your hostel business is functioning currently. For this record maintenance, you would need a team. But the hotel booking application records all the booking and financial transactions. It helps entrepreneurs to maintain and view their financial records anytime they need. 

Only knowing the types and benefits will not make any entrepreneurs invest in the hotel booking application. Entrepreneurs have to know how the investments will make returns. To know that analyzing the revenue model for your hotel booking application is essential. 

Optimizing the revenue model with a hotel booking application:

In different revenue models selecting the revenue model that fits your online hotel booking application will make you generate more returns. Entrepreneurs can earn returns through hotel applications with these revenue streams. 

1. Membership fees: Membership fees can be collected from hotel booking app users to get special discounts, access to more personalized benefits, and other facilities. 
2. Service fees: Admin can collect service fees from every hotel for every successful reservation made by guests through the online hotel booking application in the marketplace model.  
3. Listing fees: In the marketplace model, you can collect a listing fee from the hotels that are listed on your application. In addition, you can collect additional charges as ‘Priority Listing Charge’ to display the hotel in the first place in the listing. 
4. In-app Ads: Displaying ad banners in the hotel booking application will create an opportunity to gain returns. This kind of passive income stream can be included with any kind of hotel booking app.  
5. Subscription or Premium fees: Charging hotels to be listed in the marketplace hotel application, is known as a premium fee that is charged once for lifetime access. If the fee is collected on a monthly or yearly basis, then it is known as a subscription fee. Usually, this kind of revenue stream can be followed with the marketplace application.

These are the possible revenue streams through the hotel booking application. By availing of a robust app for your hotel business, you can get advantages of these income streams. Along with this, you can also get passive income by doing affiliate marketing, cross-selling your other products, etc. 

But, to do that, your application must have custom features and should be built with sophisticated tech stacks by a team of experienced app developers.  

Conclusion. 

Currently, the hotel booking mobile application is an effective solution to engage more customers and increase the customer base. Providing a flexible online hotel booking solution through the application will make your guest satisfied. 

But, developing a hotel booking application that satisfies your guests is hard to do. That

can be done by only a trusted online hotel application development firm. Uplogic technologies is a reliable app development company that has been providing hotel booking app solutions for years. From our eminent team of IT experts, you can get a custom hotel booking app to develop your business.